2012 Agenda
Whether you’re a utility executive, a program manager or an energy efficiency advocate, there is something to learn from EFFICIENCY CONNECTIONS NORTHWEST. Each day of EFFICIENCY CONNECTIONS NORTHWEST 2012 will be filled with special speakers, networking opportunities and sessions that include ample time for Q&A—so come prepared to ask questions and share your experiences for each session. Speakers will be added to the agenda shortly. Check back soon!
New this year, we’re inviting utilities to display information on their EE programs. Look for them in the lobby!
| Wednesday, October 17 | |
| 7:30-9 am | Registration - Continental Breakfast |
| 9-10 am | General Session: Keynote OFFERED VIRTUALLY - Roy Barnes Improving Customer Relationships to Increase EE Savings. |
| 10-10:30 am | Networking Break - Utility Exhibits; snack provided |
| 10:30-11:45 am |
Breakout Sessions Big Picture Thinking–Integrating bundles and performance-based measures instead of incenting individual measures But wait, there's more!: Tapping the power of “non-energy” benefits and other best practices. The non-energy benefits of energy efficiency are becoming more important to promoting utility energy efficiency programs, and utilities can take advantage of customer interest in both quantifiable non-energy cost savings and more qualitative benefits. Residential customers (as well as governments) are swayed by qualitative and quantitative improvements in comfort, productivity, job creation, and carbon pollution reduction. Learn about THE definitive report on non-energy benefits of residential energy efficiency retrofits from the National Home Performance Council and how Northwest utilities can capitalize by talking about these added benefits to move the bar on program participation from Clean Energy Works Oregon. Good Things, Small Packages: The Small/Rural Utilities Forum OFFERED VIRTUALLY: Find out what efforts have been made in the last year to assist small, medium-sized and/or rural utilities to achieve energy-efficiency savings. We’ll have reports from the RTF subcommittee, BPA’s workgroup and NEEA about ongoing efforts to make it easier for small/rural utilities to implement energy-efficiency programs. We’ll discuss some new tools for such utilities and evaluate our progress. Join your colleagues in a conversation about overcoming barriers common to small/rural utilities and share additional ideas and suggestions for overcoming these barriers. |
| 11:45-1 pm | LUNCH –networking and socializing |
| 1-2:15 pm |
Breakout Sessions It’s a Good Place to Be: Using the Regional Energy Efficiency Messaging and Marketing Toolkit– The Regional Energy Efficiency Messaging and Marketing toolkit, a collaborative effort between the region’s utilities, was just distributed in the summer of 2012. In this working session, you’ll learn how the messaging works and how to use the toolkit materials to best advantage with your existing marketing campaigns and you’ll hear about the experience of early adopters. In addition, you’ll get an overview of the next phase of toolkit elements. This is an opportunity to ask questions and engage in discussions about marketing campaigns with your peers. It’s best if you have looked at the toolkit in advance of this session so you’re prepared to talk – find it on NEEA’s website,www.neea.org/resource-center/marketing-toolkits . Note: a continuation of the discussion is planned for the “What Next” sessions following the break. Old Habits, New Habits: Getting Behavior-based savings. In the end, promoting energy efficiency is about changing behaviors. And yet this is the toughest nut to crack, both in changing our customer’s actions and in getting behavior-based savings recognized. Come hear about innovative behavior based programs across the country, learn about the evaluation opportunities and issues and participate in a discussion of how we, as a region, can move the ball forward in this arena. We Can Work It Out: The Power of Collaboration. Collaboration is business as usual for most of our organizations, but to be effective and rewarding, it requires good planning, clear expectations, and continuous communication. This session will feature three collaborative endeavors among Northwest utilities, market partners, and ETO that offerenergy efficiency services to commercial and industrial customers in our region. Hear the results, challenges and lessons learned from each endeavor. The session will be followed by an interactive discussion between participants and the panelists to identify a checklist of essentials for effective collaboration. Later in the day, participants will have the opportunity to put this checklist to practice in a hands-on session to address a new collaboration opportunity. |
| 2:15-2:45 pm | Networking Break - opportunity to view Utility Exhibits; snack served |
| 2:45-4 pm | Knowledge Sharing Sessions – “What’s Next?” You set the agenda here. Maybe it's consumer electronics, regional retail strategy, data centers, more collaboration in more places, more discussion about marketing energy efficiency, or continuing the discussion of how to meet our customers' needs started in the morning's plenary. Bottom line - you bring the ideas, we supply the room and a facilitator to help guide your discussions. Yes, we have flipcharts. Ideas so far include:
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| 4-5:30 pm |
Site Tours (optional) |
| 5:30-7:30 pm | Reception – Mobius Science Center |
| Thursday, October 18 | |
| 7:15-8 am | Activities session (optional) – may include yoga, 5&15 mile bike rides, river walk, 5&10k runs. Bike rentals available |
| 8-9 am | Continental Breakfast – |
| 9-10 am | General Session: Point/Counterpoint – Is Efficiency is an Energy Resource? OFFERED VIRTUALLY Powerhouses Tom Eckman and Ralph Cavanagh put up their dukes and debate pro and con: energy efficiency is an energy resource. Anyone who has heard either of the two speak will greatly anticipate this heavyweight bout of intellect and argument. Who will be the winner?Margie Harris, Energy Trust of Oregon’s Executive Director and Acting NEEA Board Chair will referee. |
| 10-10:30 am | Networking Break - snacks, networking, and opportunity to view Utility Exhibits |
| 10:30-11:45 am |
Breakout Sessions |
| 11:45-1 pm | LUNCH – informal networking and final opportunity to view utility exhibits |
| 1-2:15 pm |
Breakout Sessions |
| 2:15-2:45 pm | Networking Break |
| 2:45-4 pm | General Session – The Future of Utility EE OFFERED VIRTUALLY - What are the challenges with acquiring energy efficiency in a tough economy? What are the implications of having significant new players driving energy efficiency? What are the implications for energy efficiency program approaches and business models? What are the implications for utility-customer relationships? What is the relationship between energy efficiency, demand response, and current operational challenges? Participants will have the opportunity to share their ideas, experiences and plans related to these macro trends. |
| 4 pm | Adjourn |
















